Twitter allows the users to create custom timeline and create a widget for that timeline which can be embedded onto website. Enabling this feature twitter has opened more opportunity for the users to use Twitter more effectively and more comprehensively with more interactions for branding and marketing purposes.
Facebook is not just , but has become a big knowledge hub too. Earlier people used to promote links of websites and blogs on Facebook, but now due to highly increased use of Facebook for sharing knowledge, opinions and events sharing of Facebook posts on websites is also important. The biggest socialization site is used by government officials, celebrities, public figures, writers, businesses. Their official announcements and opinions are being shared directly on Status updates. So, for the purpose of analysis, discussions, learning, reactions it has become important to share Facebook posts on websites too. For the authenticity of the post we can embed Facebook posts onto our website or blog very easily.
Blogging is the most essential tool of marketing, promoting your product online and tool to share the latest updates, news about your product. If you are using your blog on blogger platform you might have faced a problem in showing the author's bio or profile below every blog post. Many professional websites have nice and precise Author's bio at the end of every post. You must be wandering how they add it. If you add some code to blogger blog template, you can add author's profile but that will be a bit difficult for those who are not tech savvy.
Facebook page managers must have used the Boost Post or Promote Post option to increase the reach of the Facebook post by spending extra money. Boosting post is indeed a good marketing strategy. But now, by the Facebook Hashtags, it has become possible to boost or promote Facebook post naturally or according to Facebook dictionary organically without spending extra money.